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Why Keeping a Bad Sales Rep Could Cost You: How to Get a Great Software Deal and Strengthen Relationships

Posted on by Hailey Austin

As a customer, when you are looking to buy software, you want to get the best possible deal and build a strong relationship with the software provider. However, this can be difficult to achieve if a bad sales rep is working with you. In this blog post, we will explore why keeping a bad sales rep could cost you and provide actionable tips on how to get a great software deal and strengthen relationships.

Why Keeping a Bad Sales Rep Could Cost You

A bad sales rep can cost you in many ways. A bad sales rep:

  • Will not give you straight answers and will likely give you the runaround. This can be frustrating and time-consuming as you try to get the information you need to make an informed decision
  • May not be loyal to you and may be more interested in meeting their own goals than yours. This can lead to added costs, such as licensing, deployment, ongoing support, and increased costs over time.
  • Focuses on their quota and how they get paid. If you find a rep forcing you to buy products or services you don’t need, there is a reason. Reps that are focused on themselves are not going to help you accomplish what you need. 

Actionable Tips to Get a Great Deal and Strengthen Relationships

Now that we’ve looked at why a bad sales rep can cost you, let’s explore some actionable tips on how to get a great software deal and strengthen relationships.

  1. Do your research

Mistake: Not doing research 

Tip: Before making a software purchase, do your research. Look for reviews and testimonials from other customers, check the software provider’s website and social media accounts, and speak with current or past customers if possible. This will help you make an informed decision and avoid wasting time and money.

  1. Communicate your needs

Mistake: Not communicating your needs 

Tip: When speaking with a sales rep, be clear and specific about your needs. This will help the sales rep understand your needs and make appropriate recommendations. Don’t be afraid to ask questions or ask for clarification if you don’t understand something.

Statistic: According to a survey by TechValidate, 97% of B2B buyers said that the sales rep’s ability to understand their needs was an important factor in their decision to purchase.

  1. Negotiate

Mistake: Not negotiating

Tip: Don’t be afraid to negotiate with the sales rep. Ask for discounts or special pricing, especially if purchasing multiple licenses or a long-term contract. If the sales rep is unwilling to negotiate, consider speaking with management or looking for a different software provider.

Statistic: According to a survey by HubSpot, 89% of B2B buyers said negotiating pricing was an important factor in their decision to purchase.

Get in Touch with Us to Avoid That Bad Software and Sales Rep

As a customer, if you’re looking to buy software, you want to get the best possible deal and build a strong relationship with the software provider. We’ll help you avoid those bad sales reps that cost you, and we’ll provide even more actionable tips on how to get a great software deal and strengthen relationships.

 

  1. Don’t let a lousy software sales rep cost you more. Look for warning signs like poor communication and lack of support.

 

  • Don’t settle for vague timelines or complex deployments. A good sales rep should be clear and transparent.
  • Watch out for hidden costs and “shelf-ware” bundles. A good sales rep will work to provide value and meet your needs.
  • Work with a sales rep who prioritizes your goals and vision, not just their own. Loyalty and support are critical.
  • Choose a sales rep who values security and supports your business needs. Don’t compromise on protection or solutions.

 

  1. Don’t keep a bad sales rep if you want a great software deal and strong relationships.
  • Look for warning signs like poor communication, lack of support, and unclear timelines.
  • Don’t settle for hidden costs or unnecessary “shelf-ware” bundles. A good sales rep should provide value.
  • Prioritize your own goals and vision. Choose a sales rep who will support you and work to meet your needs.
  • Don’t compromise on security or protection. Choose a sales rep who values these aspects of software purchasing.
  • Take control of the purchasing process. Don’t let a bad sales rep drive up costs or hurt your relationship with your provider.

As businesses continue to rely more and more on software, the role of the sales representative has become increasingly important. A good sales rep can help enterprises to find the right software at the right price, while a bad sales rep can do the opposite. In fact, a bad sales rep could end up costing your business more than just money. According to a study by HubSpot, over 50% of customers say they have stopped doing business with a company because of poor customer service. So, how do you avoid keeping a bad sales rep, get an excellent software deal, and strengthen your business relationships?

  1. Identify Warning Signs

The first step in avoiding a bad sales rep is to know what to look for. Here are some warning signs that you might have a bad sales rep:

  • A sales rep who is challenging to reach, doesn’t respond to emails, or doesn’t listen to your needs is a red flag.
  • A good sales rep should be there to support you throughout the entire software purchasing process, not just during the sale.
  • Be wary of sales reps who aren’t transparent about costs or try to bundle unnecessary features or services.
  •  If the sales rep is only concerned with their own goals rather than yours, it’s time to look elsewhere.

Actionable Recommendation: Watch for these warning signs, and don’t hesitate to ask questions or voice concerns to their management team. A good sales rep will be transparent and responsive.

Error to Avoid: Don’t assume that a sales rep who seems nice or friendly will automatically be a good fit. Always do your research and ask questions.

  1. Prioritize Your Goals and Vision

Your business has unique needs and goals when it comes to software. A good sales rep should prioritize your vision, not theirs. Here are some ways to ensure that your goals are being met:

  • A good sales rep will be open and honest about what they can and can’t provide.
  • Your software needs might change over time. A good sales rep should be willing to adjust to your changing needs.
  • Look for a sales rep who provides ongoing support, not just during the sale.
  • A good sales rep will be loyal to you and your business, not just trying to make a quick sale.

Actionable Recommendation: Clearly articulate your goals and vision to potential sales reps. Look for reps who show a willingness to work with you to achieve these goals.

Error to Avoid: Don’t settle for a sales rep who tries to push their own agenda or goals onto your business. Always prioritize your own needs and vision.

  1. Don’t let your sales rep talk you into unnecessary add-ons:
  • Evaluate whether add-ons align with your goals and objectives
  • Ask for data or case studies that demonstrate how the add-on has helped similar clients
  • Push back if you feel like the add-on isn’t necessary or won’t provide a good ROI
  • Don’t let a bad sales rep pressure you into making a decision that isn’t right for your business and your budget.

Sales reps are often incentivized to push additional products or services, even if they don’t add value to your specific needs. Before agreeing to any add-ons, take the time to evaluate whether they align with your goals and objectives. Ask your rep to provide data or case studies demonstrating how the add-on has helped other clients in similar industries. Don’t be afraid to push back if you feel the add-on isn’t necessary or won’t provide a good return on investment. 

Remember, it’s your business and your budget— don’t let a bad sales rep pressure you into making a decision that isn’t right for you.

Why Keeping a Bad Sales Rep Could Cost You: How to Get a Great Software Deal and Strengthen Relationships

Posted on by Hailey Austin

As a customer, when you are looking to buy software, you want to get the best possible deal and build a strong relationship with the software provider. However, this can be difficult to achieve if a bad sales rep is working with you. In this blog post, we will explore why keeping a bad sales rep could cost you and provide actionable tips on how to get a great software deal and strengthen relationships.

Why Keeping a Bad Sales Rep Could Cost You

A bad sales rep can cost you in many ways. A bad sales rep:

  • Will not give you straight answers and will likely give you the runaround. This can be frustrating and time-consuming as you try to get the information you need to make an informed decision
  • May not be loyal to you and may be more interested in meeting their own goals than yours. This can lead to added costs, such as licensing, deployment, ongoing support, and increased costs over time.
  • Focuses on their quota and how they get paid. If you find a rep forcing you to buy products or services you don’t need, there is a reason. Reps that are focused on themselves are not going to help you accomplish what you need. 

Actionable Tips to Get a Great Deal and Strengthen Relationships

Now that we’ve looked at why a bad sales rep can cost you, let’s explore some actionable tips on how to get a great software deal and strengthen relationships.

  1. Do your research

Mistake: Not doing research 

Tip: Before making a software purchase, do your research. Look for reviews and testimonials from other customers, check the software provider’s website and social media accounts, and speak with current or past customers if possible. This will help you make an informed decision and avoid wasting time and money.

  1. Communicate your needs

Mistake: Not communicating your needs 

Tip: When speaking with a sales rep, be clear and specific about your needs. This will help the sales rep understand your needs and make appropriate recommendations. Don’t be afraid to ask questions or ask for clarification if you don’t understand something.

Statistic: According to a survey by TechValidate, 97% of B2B buyers said that the sales rep’s ability to understand their needs was an important factor in their decision to purchase.

  1. Negotiate

Mistake: Not negotiating

Tip: Don’t be afraid to negotiate with the sales rep. Ask for discounts or special pricing, especially if purchasing multiple licenses or a long-term contract. If the sales rep is unwilling to negotiate, consider speaking with management or looking for a different software provider.

Statistic: According to a survey by HubSpot, 89% of B2B buyers said negotiating pricing was an important factor in their decision to purchase.

Get in Touch with Us to Avoid That Bad Software and Sales Rep

As a customer, if you’re looking to buy software, you want to get the best possible deal and build a strong relationship with the software provider. We’ll help you avoid those bad sales reps that cost you, and we’ll provide even more actionable tips on how to get a great software deal and strengthen relationships.

 

  1. Don’t let a lousy software sales rep cost you more. Look for warning signs like poor communication and lack of support.IBM License Metric Tool

 

  • Don’t settle for vague timelines or complex deployments. A good sales rep should be clear and transparent.
  • Watch out for hidden costs and “shelf-ware” bundles. A good sales rep will work to provide value and meet your needs.
  • Work with a sales rep who prioritizes your goals and vision, not just their own. Loyalty and support are critical.
  • Choose a sales rep who values security and supports your business needs. Don’t compromise on protection or solutions.

 

  1. Don’t keep a bad sales rep if you want a great software deal and strong relationships.
  • Look for warning signs like poor communication, lack of support, and unclear timelines.
  • Don’t settle for hidden costs or unnecessary “shelf-ware” bundles. A good sales rep should provide value.
  • Prioritize your own goals and vision. Choose a sales rep who will support you and work to meet your needs.
  • Don’t compromise on security or protection. Choose a sales rep who values these aspects of software purchasing.
  • Take control of the purchasing process. Don’t let a bad sales rep drive up costs or hurt your relationship with your provider.

As businesses continue to rely more and more on software, the role of the sales representative has become increasingly important. A good sales rep can help enterprises to find the right software at the right price, while a bad sales rep can do the opposite. In fact, a bad sales rep could end up costing your business more than just money. According to a study by HubSpot, over 50% of customers say they have stopped doing business with a company because of poor customer service. So, how do you avoid keeping a bad sales rep, get an excellent software deal, and strengthen your business relationships?

  1. Identify Warning Signs

The first step in avoiding a bad sales rep is to know what to look for. Here are some warning signs that you might have a bad sales rep:

  • A sales rep who is challenging to reach, doesn’t respond to emails, or doesn’t listen to your needs is a red flag.
  • A good sales rep should be there to support you throughout the entire software purchasing process, not just during the sale.
  • Be wary of sales reps who aren’t transparent about costs or try to bundle unnecessary features or services.
  •  If the sales rep is only concerned with their own goals rather than yours, it’s time to look elsewhere.

Actionable Recommendation: Watch for these warning signs, and don’t hesitate to ask questions or voice concerns to their management team. A good sales rep will be transparent and responsive.

Error to Avoid: Don’t assume that a sales rep who seems nice or friendly will automatically be a good fit. Always do your research and ask questions.

  1. Prioritize Your Goals and Vision

Your business has unique needs and goals when it comes to software. A good sales rep should prioritize your vision, not theirs. Here are some ways to ensure that your goals are being met:

  • A good sales rep will be open and honest about what they can and can’t provide.
  • Your software needs might change over time. A good sales rep should be willing to adjust to your changing needs.
  • Look for a sales rep who provides ongoing support, not just during the sale.
  • A good sales rep will be loyal to you and your business, not just trying to make a quick sale.

Actionable Recommendation: Clearly articulate your goals and vision to potential sales reps. Look for reps who show a willingness to work with you to achieve these goals.

Error to Avoid: Don’t settle for a sales rep who tries to push their own agenda or goals onto your business. Always prioritize your own needs and vision.

  1. Don’t let your sales rep talk you into unnecessary add-ons:
  • Evaluate whether add-ons align with your goals and objectives
  • Ask for data or case studies that demonstrate how the add-on has helped similar clients
  • Push back if you feel like the add-on isn’t necessary or won’t provide a good ROI
  • Don’t let a bad sales rep pressure you into making a decision that isn’t right for your business and your budget.

Sales reps are often incentivized to push additional products or services, even if they don’t add value to your specific needs. Before agreeing to any add-ons, take the time to evaluate whether they align with your goals and objectives. Ask your rep to provide data or case studies demonstrating how the add-on has helped other clients in similar industries. Don’t be afraid to push back if you feel the add-on isn’t necessary or won’t provide a good return on investment. 

Remember, it’s your business and your budget— don’t let a bad sales rep pressure you into making a decision that isn’t right for you.

What are Software Audits, and Why Are They On The Rise?

Posted on by Hailey Austin

Recent years have seen an uptick in software audits, with more companies being asked to provide evidence of licensing compliance. This is largely due to the fact that organizations are now using more software than ever before, with an increasing number of employees working remotely.

Watchdog groups like the Business Software Alliance (BSA) and the Federation of Software Theft (FAST) serve the sole purpose of ensuring the protection of software vendors’ intellectual property. These groups and software vendors are dedicated to discovering and auditing non-compliant organizations every single day with little to no notice. According to Gartner, the likelihood of an assessment for a medium to a large firm over the next two years is predicted to be 40%, which is expected to rise by 20% annually.

But why do software vendors act in this manner? 

Simply put, the main motivator is money. Revenue from software sales fell when the American economy saw a downturn and software expenditures were slashed. Software vendors were forced to hunt for alternative income sources when these profits started to decline. Audit fines and penalties of several hundred thousand dollars to even millions of dollars appeared as lucrative options for these vendors. According to the BSA, 25% of businesses that operate in the US are non-compliant in some way, costing software vendors an estimated $6 billion in the loss. 

 

What is a Software Audit?

A software audit is an assessment of a company’s compliance with software licensing agreements. Organizations that use pirated or unlicensed software can be subject to expensive penalties, including fines and damages. In some cases, they may even be required to forfeit their business’ computers and other equipment. 

 

How Do Organizations Fall Out of Compliance?

 The truth is that conformity is not simple. It involves more than just purchasing adequate licenses. Even techies typically struggle to completely comprehend software licensing laws because they are so sophisticated, and even when they do, modifications to the regulations occur so often that it is challenging to stay up to date. 

Most businesses lose their ability to comply with the rules when they lack proper record keeping and miscomprehend software usage rights. Both parameters are equally crucial to stay in compliance. The first approach is to have clear visibility into your integrated software usage. In the unfortunate case of your company being audited, this can be an added benefit because you will be able to provide records immediately and demonstrate your good faith efforts to adhere to the regulations.

Furthermore, it’s crucial to have an attorney or specialist who excels in contract negotiations. They can elaborate to you how you can lawfully utilize your software, saving you from involuntary non-compliance. Avoid attempting to resolve this on your own, as it is easy to misinterpret or fail to notice crucial facets of software use terms and conditions. For instance, there have been instances where a business has expanded internationally and had staff members using software in other countries. They believed this was acceptable since they had many licenses, but since those licenses were only intended for use in the United States, they were in violation without even recognizing it. 

 

How to Lower Your Risk of Being Audited

  1. Exhibit a Sound Understanding to the Software Auditors 

To show that you have a good grasp of your software agreements, it is crucial that you respond to any inquiries the auditors pose in an efficient and thorough manner. In order to achieve this, you’ll need a workforce in control of the project, a SAM solution in place to oversee your software inheritance, and frequent internal audit findings to get a complete picture of your software assets utilization. 

This is especially true if your business has just undergone a merger or acquisition or if it is a large corporation with numerous branches. Such circumstances will make you prone to disorganization, which in turn raises the possibility of overlooking factors important for compliance.

  1. Stay Prepared

Inform your staff on the importance of software asset management, and prepare a defense plan in case a software inspection occurs. Even if a software audit is conducted, a quick assessment with a few fines will show the software provider that you are not an easy catch. Preparing includes having your licenses in order, appointing a specific person to oversee your company’s software audit, and having an audit defense strategy in place. Knowing what to do will ensure that every software audit of your company proceeds without incident and with the least amount of damage possible.

  1. Be aware of your Software Architecture

Establish an efficient asset life cycle, along with a streamlined procedure to purchase and retire software resources to keep a close check on them. Failure to do this can lead to the acquisition of numerous unnecessary licenses, which quietly drain the company’s IT budget. Keep track of what licenses you have and how many licenses you need so that you can stay compliant. Additionally, make sure that only authorized users have access to your organization’s software. Implement user controls and set up alerts so that you can immediately spot any unauthorized access or usage. 

Often, the majority of software audits search in the company’s Active Directory (AD) to assess compliance. A company’s AD contains all devices and accounts—not just those that are currently in use—that have ever used their software resources. There will be ex-employees in your Active Directory, along with devices that have been gathering dust in the company’s store, and the auditors will claim that each of these entities needs a license.

 

Conclusion 

Monitoring your software resources will cost much less than having them audited. In addition to achieving compliance, successfully managing your software and how they are used also ensure that your software resources are used to their full potential. You may delete shelfware and restructure your agreements to ensure that every software program you have is being successfully utilized. Efficient asset administration has no drawbacks because the added administrative costs will eventually result in equal cost reductions. By making sure all of your organization’s software is properly licensed and keeping track of who is using it and when, you can help your company avoid costly penalties associated with non-compliance.

AWS vs Azure vs Google Cloud: A Cloud Service Comparison

Posted on by Ben Tight

Azure vs AWS vs Google Cloud:
What’s Right For You?

Deciding to move your company’s digital environment to the Cloud is no small task. When comparing AWS vs Azure vs Google Cloud, there are several factors that need to be considered, including your budget and necessary functions for your business. Moving your environment to the Cloud can be a costly experience if done incorrectly, but in this cloud services comparison, we hope to help you avoid common pitfalls. Things like improperly sized instances, different licensing metrics, and unmonitored usage can trip up an otherwise smooth move to the Cloud.

While we most often are asked about Microsoft Azure and Amazon Web Services (AWS), we also field enough questions regarding Google Cloud that it would be a disservice to not include it in this comparison.

At MetrixData360, we strive to help our customers find the right software solution for their environment while keeping costs to a minimum. We’ve helped companies make their move to the Cloud that you can find your perfect home in the Clouds.

Amazon Web Services (AWS)

Starting our comparison of AWS vs Azure vs Google Cloud is Amazon’s IaaS offering. Having pioneered the industry 18 years ago, AWS currently dominates the Cloud market. In 2018, AWS generated $7.3 billion, making up more than half of Amazon’s total earnings for the year.

How Much Does AWS Cost?

One of the most appealing features about AWS is its more affordable pricing compared to its competitors. AWS charges a pay-as-you-go styled billing system that requires no upfront payments or long-term commitments, which can make it quite cost-effective for startup businesses on a budget.

Amazon is constantly trying to make AWS cheaper, decreasing their price on fifteen different occasions over the past four years. AWS also has a calculator that can provide a quote for your business.

How Secure is AWS?

AWS has built industry leading security infrastructure for their clients, claiming to possess the largest ecosystem of security partners and solutions. Their system is fine-tuned to prevent attacks, detect any suspicious activities, respond to incidents quickly and effectively and remediate your AWS environment.

AWS also offers courses to promote best security practices. AWS claims that its high quality security is similar to the security that would be available to you on-prem with the advantage that your AWS security can be scaled up to match your company’s growth.

What are the Leading Features of AWS?

Getting to start with AWS can be incredibly easy, barely any more trouble than ordering something from Amazon. You set your features, apply your payments to your credit card and email, and click “start.”

AWS also has a massive computing profile when compared to its competition, with hundreds of thousands of clients around the globe, the sheer scale of it is something to note along with the fact that it is accessible from over 190 countries.

What are the Disadvantages of AWS?

The main disadvantage of AWS is that the price you sign up for doesn’t cover the other services you might eventually need. AWS doesn’t offer customer technical support by default. Instead, it comes with an added fee.

There is also a cap on the resources on their platform. AWS does have resource caps to help avoid system overload, which comes with the added benefit of making sure users don’t tear through their IT budget. The cap is placed at a setting that the average user isn’t expected to exceed, and you are able to request an increase, but you’d have to pay more for the additional space.

Although it is easy to get started with AWS, it’s another thing entirely to actually understand how to run it. There is an expected learning curve while you get a handle on AWS’s platform.

Microsoft Azure

The second contender in our AWS vs Azure vs Google Cloud battle of the tech giants is Microsoft’s entry. While Azure might be smaller and newer to the Cloud market than AWS, Azure reports that their Cloud business is growing at a faster rate than AWS did when it was at Azure’s size. However, the umbrella term “Cloud” includes several Microsoft programs like Office 365 and Dynamic 365, which makes it difficult to judge how Azure’s growth actually compares with AWS. This tight integration with other Microsoft products also makes it highly appealing to companies who already have Microsoft deployed in their software estate.

How Much Does Microsoft Azure Cost?

Azure charges based on the minutes of consumption used with the option for lump sum payments for short term commitments offered at a discount. There are many features that can affect your final monthly cost with Azure, including per-gigabyte fees that are applied to both storage and usage. Azure also offers prospecting customers a calculator to estimate your monthly cost.

How Secure is Microsoft Azure?

Microsoft has invested over one billion USD into Azure’s multi-layered security system, proving it to be one of their main priorities. Roughly 6.5 trillion threat signals are analyzed on a daily basis in Azure through AI-driven security signals.

You can opt into certain security features when setting up your Azure account, which will increase the protection of your data. You can encrypt all your data stored on the server-side, which will prevent readable copies from being available if your profile is breached.

There is also an advanced-encryption standard, which is one of the more popular security options on Azure.

What are the Leading Feature of Microsoft Azure?

Azure hybrid benefits are easy to use and its system of high redundancy promises minimal down time. Azure’s storage also provides easy and painless access to files. Reviews also report that it is easier to set up, change and configure VMs to your Cloud estate.

What are the Disadvantages of Microsoft Azure?

While Azure offers many benefits to its users, it doesn’t offer to manage your company’s data. Activities like server monitoring and patching will still have to be done in-house or outsourced to another vendor.

There is also a steep learning curve that comes with the management of this network and compared to other platforms it is more difficult to use.

Google Cloud

Google Cloud is one of the newer players to the cloud platform, but what it lacks in size it makes up for in the sheer volume of investment. For this reason, Google Cloud has massive projections in growth. Google Cloud enters the market with the vast technical expertise of having Google behind it, so how does Google Cloud fare against AWS and ?

How Much Does Google Cloud Cost?

When you sign up for Google’s free trial of Google Cloud, Google will actually provide you $300 worth of credits to spend on their Cloud. Google Cloud also provides their potential clients with a calculator, in order to determine their end price.

Google charges per minute use and offers sustained-use discounts after a certain product is used more than 25% of a month. There are many potential variables to affect the end price with Google Cloud.

How Secure is Google Cloud?

Google Cloud security comes with an edge over its competitors by offering its customers the choice between letting Google Cloud manage your profile keys or letting you manage your own. By managing your own, you can quickly rotate through keys, dispose of old keys, manage key permission, and audit key use.

If you chose to enable two factor authentication (2FA), it will provide you with an additional layer of security so that even if a weak password is cracked, your system will not be exposed to hackers.

What are the Leading Features of Google Cloud?

One feature programming customers will enjoy is the fact that Google’s Cloud functions are written in JavaScript (Node.js), Python, and Go. The platform utilizes some of the most popular languages in use today, giving developers an ease of access that other platforms lack.

You are also allowed to use all your GCP, Firebase, Google Assistant, and 3rd-party Cloud services as building blocks to construct your Cloud empire.

What are the Disadvantages of Google Cloud?

The main disadvantage with Google Cloud comes from the fact it’s newer to the market and therefore lacks many of the advanced features that AWS and Azure have in their tool belts. For this reason, many clients chose to use it as a secondary provider, hosting some of their data on Google Cloud and the rest elsewhere on a more robust platform. As the platform continues to grow, however, there is a good chance that Google will be developing similar features to flesh out their cloud platform.

AWS vs Azure vs Google Cloud: Who is Right for You?

Moving to the Cloud should be quick, painless, and cost effective but we all know that life doesn’t always work that way. This is why it is always best to do your research beforehand and make a calculated decision that is best for your company. Ultimately, the best choice for your environment boils down to your needs: budget minded users will likely be drawn to AWS, but those with a Microsoft heavy environment may be drawn to Azure for its integration with other Microsoft programs.

At MetrixData360, our goal is to help you make smarter spending decisions when it comes to your software, so that you are only paying for what you need. If you would like to learn more about how MetrixData360 can help your company make a smooth transition into the Cloud, click the link below to check out our Service Page.

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